Job Description Summary:
It is projected by 2020 China will become the largest theme park market. The forecast is still on track, especially with Universal Beijing and Six Flags Haiyan due to open around that time, and many other projects still in pipeline. In order to support our System's vision to be the leading IC player by 2020 as aligned in our IC KA Evolution, this Account Director, Entertainment role in CCMG IC team will be responsible for the following three major roles:
1. Manage and lead customer management on behalf of the System for CCMG customers in the Theme Park and Hotel channel, which has great potential to build brand loyalty and cause enormous brand impact to the Coca-Cola system.
i. Scope of customers will include:
a) Global Theme park (Universal/ Merlin/Six Flags) and Local players (Chimlong/ Fantawild)
b) Park resort and Global Chained hotel
ii. At the same time, the type of customers that this role will manage will also cover
a) Top customers currently under competitive beverage supply or which are “dry” outlets (which our objective is to convert / acquire the partnership)
i. Tea tower development (Brew tea and fusion tea)
ii. Smart tower 2.0
iii. China FCB strategy
iv. New beverage fountain dev
Our Growth Culture:
One of the reasons our company continues to thrive after 130+ years is having a company culture that supports and rewards behaviors that lead to growth. Our “Growth Behaviors,” as we call them, are ways of being and working that help to make us successful. Think about how you can bring this to life in your next role at Coca-Cola.
Keep seeking, never settle. Staying curious about what is outside, and two steps ahead inspires us to challenge the status quo. Having the courage to look and leap is the way we grow. Because asking “what if?” pushes us to the next level as people and as a company.
Make it happen. True empowerment is the result of taking responsibility. This means giving yourself permission to see it, say it and do it, and owning the outcomes. Because we move forward faster when we all take action.
Version 1.0, 2.0, 3.0
Push for progress, not perfection. There are very few overnight successes. Greatness is borne of many little victories (and failures). Share v 1.0, test it, and make it better. Then create the next version. Because the moment we think something is perfect, it will be obsolete.
Include, value and trust each other. We are smart alone but together we are genius. This means being inclusive, giving the benefit of the doubt and being responsible for each other. Because, for our company to thrive for the next 100+ years, smart isn't enough. We need genius.Apply Back to Top