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Senior Manager, EPICS, Africa
EPICS is a team that is at the epicentre of culture, passion point marketing, and live experiences. With consumer centricity at the core, EPICS team strive to create and enable meaningful experiences with our brands through the things that our consumers and customers deeply care about.
What You will Do For Us
- Helping the system to maximize Return On Investment around partnerships and their activations, leveraging them as catalysts to accelerate our business growth.
- Brief, manage, and optimize the appointed activation agencies and other stakeholders working to deliver projects.
- Oversight of agency roster and selection to ensure strong relationships, good direction, diversity of skill sets and perspectives, and appropriate pricing (in partnership with procurement)
- Ensure the full integration and effectiveness of all strategy plan activities working in very close collaboration and partnership with the Category, Human Insights, and Frontline teams.
- Provide leadership, expertise, and direction to all aspects of the activations in collaboration with related teams.
- Develop and implement highly effective coordination and communication processes across all teams involved in different projects, both internally and externally leveraging the new The Coca-Cola Company Operating Model & Networking Organization
- Lead and steer the execution of global and local brand and passion point marketing strategies/concepts across all categories.
Role Requirement
- Bachelor’s degree required. Master desired
- 7 years of relevant business/marketing experience.
- Expertise in assets and experience in marketing. Deep knowledge of events, activations, and sponsorship
- High ability to implement complex brand experience projects and manage external relationships with critical stakeholders.
- Good understanding of the Africa and culturally aware of differences and specificities across the country
- Ability to lead multiple external relationships.
- Ability to work in Agile cross-functional teams.
- Ability to lead and develop large and multi-market teams
- Strong negotiation skills desirable
Skills:
Teamwork; Project Management; Data Driven; Strategic Communication Planning; Human Insights; Results-Oriented; Cost Negotiations; Licensing Negotiations; Integrated Marketing
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.
