Director, Finance NL & FBN

Strategic Partnership & Market Leadership

• Act as a strategic finance thought partner to Franchise Operational Finance leaders and Country Management teams, shaping market‑level commercial and financial strategy.
• Lead alignment across KO, Bottlers, and key customers to ensure unified execution of strategic priorities.
• Proactively surface insights and trends to influence Franchise and Country leadership decisions on growth, profitability, and capability deployment.

Performance Management & Strategic Insight

• Own monthly performance management for volume and revenue, providing forward‑looking insights, scenario analysis, and clear implications for action.
• Challenge assumptions and influence outcomes through deep engagement with Financial Planning Managers and Country teams.
• Translate performance analysis into strategic recommendations.

Planning, Risk & Opportunity Leadership

• Lead financial strategy input into the planning process, including volume, pricing, and mix assumptions, ensuring alignment with Franchise and market strategies.
• Own Risks & Opportunities (R&O) governance, driving identification, mitigation strategies, and leadership‑level decision making.
• Ensure R&Os are action‑oriented, outcome‑driven, and embedded into forecast and business plans.

Resource Allocation & Investment Governance

• Lead resource allocation discussions and funding prioritization, evaluating trade‑offs and return on investment to maximize system value.

System & Commercial Model Stewardship

• Own the management and optimization of all business models and margins within the market.
• Lead System Profitability Analysis, including incidence pricing reviews, ensuring transparency and value alignment across KO and Bottler partners.
• Act as the primary financial interface with Bottler Finance leadership on profitability and value chain outcomes.

Customer & Bottler Value Creation

• Provide financial leadership in managing key Bottler and customer relationships, shaping negotiations through fact‑based, strategic insights.
• Lead the financial dimension of the Strategic Customer Framework, ensuring disciplined value creation and margin delivery.
• Ensure financial rigor, compliance with company standards.

Franchise & Enterprise Leadership Scope

• Own and lead Risks & Opportunities (R&O) governance for Northern Europe, driving consolidation of market‑level developments and acting as the strategic finance interface between the Franchise Operations Leadership Team (FO LT) and Operating Unit (OU) leadership.
• Shape leadership discussion by translating R&O movements into implications, trade‑offs, and recommended actions.
• Lead multi‑country financial and strategic analysis across FBN Franchise Operations.
• Influence long‑term system strategy through insights on system investments, profitability evolution, and profit split dynamics, ensuring alignment across KO and Bottler partners.
• Act as a delegate and advisor to the FBN Finance Director in key System and KO governance forums.
• Represent financial strategy and point of view with authority, ensuring continuity, credibility, and alignment in leadership routines.
• Own consolidation and strategic prioritization of Resource Allocation initiatives tied to FBN countries’ acceleration and mitigation plans.
• Ensure leadership visibility, disciplined follow‑up, and accountability for market execution and value delivery.

Requirements:

• >8 years of relevant working experience, in particular in Commercial Finance, Commercial Controller, or Marketing controller roles
• In depth understanding different business systems and business processes 
• Ability to influence key stakeholders 
• Self-motivator/proactive 
• Ability and desire to build strong relationships across the Franchise System 
• Advanced excel skills 
• Ability to work both autonomously and collaboratively in a team 
• Capable of articulating complex problems in a simple manner 
• Presentation skills 
• Strong written and verbal communication skills 
• Excellent English level

Location(s):

Netherlands

City/Cities:

Rotterdam

Travel Required:

00% – 25%

Relocation Provided:

No

Job Posting End Date:

June 13, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.